Who We Are

Ebbie Parsons, EdD

Ebbie Parsons, EdD

Founder + Managing Partner

Dr. Ebbie Parsons, III is the Founder and Managing Partner of Yardstick Management. Ebbie, a seasoned business executive with a passion for education, has been applauded for his strategic thinking, engaging leadership and results orientation throughout his career. After working at Fortune 500 companies including Intel, Medtronic and American Express, Ebbie made the decision to transition from a promising career in business in 2007 to join the prestigious Broad Residency Program in Educational Leadership. The Broad Residency was his first introduction to the inner-workings of America’s public schools where he served as the Chief Operating Officer of Hartford Public Schools. Ebbie championed the overhaul of the district’s school funding methodology, negotiated the state’s first pay-for-performance teacher union contract and led the redistricting of the city to an “All-Choice” system of schools. Following his time in Hartford…
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Founder + Managing Partner

Ebbie Parsons, EdD

Dr. Ebbie Parsons, III is the Founder and Managing Partner of Yardstick Management. Ebbie, a seasoned business executive with a passion for education, has been applauded for his strategic thinking, engaging leadership and results orientation throughout his career. After working at Fortune 500 companies including Intel, Medtronic and American Express, Ebbie made the decision to transition from a promising career in business in 2007 to join the prestigious Broad Residency Program in Educational Leadership. The Broad Residency was his first introduction to the inner-workings of America’s public schools where he served as the Chief Operating Officer of Hartford Public Schools. Ebbie championed the overhaul of the district’s school funding methodology, negotiated the state’s first pay-for-performance teacher union contract and led the redistricting of the city to an “All-Choice” system of schools. Following his time in Hartford…
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Co-Founder + Senior Advisor

Ayana Parsons, MBA

Ayana Parsons is the Co-Founder of Yardstick Management and serves as Yardstick’s Senior Advisor. Ayana is a Principal in Heidrick & Struggles’ Atlanta office and a member of the Consumer Markets Practice. She is focused on placing Chief Marketing Officers, General Managers and other commercial C-suite executives into consumer-facing companies.

Prior to joining Heidrick & Struggles, Ayana served as Global Head of Retail, Consumer & Lifestyle industries at the World Economic Forum where she regularly engaged leading chairmen, CEOs and other C-level executives in dialogues and initiatives that support the WEF mission. She also hosted forums in the U.S., Europe, Asia, and Latin America to address the many challenges facing today’s global business leaders.
Prior to the World Economic Forum, Ayana spent 17 years in commercial leadership roles. She was global marketing and strategy leader for Kimberly-Clark’s health and well-being division. At Procter & Gamble, Ayana held various leadership assignments, including general manager in the beauty division. She also led global business and brand-building efforts at Philips and Pfizer.

Ayana is active in numerous prominent organizations. She is an advisor to the World Retail Congress and a board member of the Retail Leader’s Circle and A Better Chance of Westport, CT.

Ayana graduated summa cum laude with a BS in management and her MBA in Marketing from the Sybil Mobley School of Business & Industry at Florida A&M University. She has also completed leadership programs at Smith College, Tuck School of Business at Dartmouth and the Wharton School at the University of Pennsylvania.

Principal

Lisa Niles, PhD

Lisa Niles serves as Principal Consultant on Yardstick Management’s leadership team. Lisa is a business process leader with a wealth of corporate and academic experience, offering a unique perspective on solving mission-critical issues. She is known for aligning people with the right processes and systems to enhance productivity, increase efficiency, improve bottom line performance and generate more effective analytics. Lisa has successfully driven complex change initiatives and worked with leadership teams during private equity sales.

She also brings a continuous improvement mindset to executive leadership teams, helping them grow in their effectiveness. Lisa has led numerous workshops with executive leaders, managers and their teams on driving strategic success through easy-to-implement behavioral change. She is a ProSci® certified change management practitioner who has successfully leveraged the ADKAR® model for individual change to scale for organizational change.

Alongside a commitment to building the internal capacity of her clients’ companies is a commitment to building a better world. Her passion for process management is deeply aligned with her passion for empowering mission-driven organizations to be better, to do better. She finds the right tools for each client, customizing her approach to ensure that each project’s outcome is both sustainable and scalable.

Lisa specializes in small- to mid-market companies in aggressive growth modes as well as higher education institutions. She holds a PhD in English from Vanderbilt University and an MA and BA in English from the University of Central Oklahoma. Before moving into the private sector, Lisa taught at Spelman College. Lisa currently resides in Atlanta, GA with her family.

Senior Consultant

Ngina Jemmott, MD, MPH

Dr. Ngina Jemmott is a Senior Consultant on Yardstick Management’s leadership team. Ngina, an innovator, is well-regarded for her ability to streamline processes and motivate team members to increase productivity. She is inspired by creatively addressing challenges and aiding discerning partners in achieving their ambitious objectives. Studying and working in Brazil, England, Ghana, South Africa and Uganda, Ngina has amassed a breadth of international experience.

Ngina attended Duke University, where she graduated with a BS in Biological Anthropology and Anatomy. Her MD is from the University of Maryland, and she returned to Duke University to complete her Internal Medicine Residency. Further, she rounded out her training by participating in Faculty Development Programs, including Medical Decision Making and Clinical Teaching.

Ngina holds a Master of Public Health from Columbia University where she studied Health Policy and Management, Management of Health Care Organizations and Program Planning in the Population and Family Health Department. As part of her thesis research, Ngina worked at one of the most influential research centers in Africa, the Rakai Health Sciences Program in Uganda. In cooperation with the Health Education and Community Mobilization Department, she evaluated the Rakai Community Advisory Board. She presented the results at The Global Health Council’s 36th Annual International Conference on Global Health.

Currently, Ngina lives in Atlanta, GA with her family. When she is not earnestly lobbying Georgia legislators on issues affecting women’s health, she enjoys studying Spanish and practicing yoga. Namaste!

Co-Founder + Senior Advisor

Ayana Parsons, MBA

Ayana Parsons is the Co-Founder of Yardstick Management and serves as Yardstick’s Senior Advisor. Ayana is a Principal in Heidrick & Struggles’ Atlanta office and a member of the Consumer Markets Practice. She is focused on placing Chief Marketing Officers, General Managers and other commercial C-suite executives into consumer-facing companies.

Prior to joining Heidrick & Struggles, Ayana served as Global Head of Retail, Consumer & Lifestyle industries at the World Economic Forum where she regularly engaged leading chairmen, CEOs and other C-level executives in dialogues and initiatives that support the WEF mission. She also hosted forums in the U.S., Europe, Asia, and Latin America to address the many challenges facing today’s global business leaders.
Prior to the World Economic Forum, Ayana spent 17 years in commercial leadership roles. She was global marketing and strategy leader for Kimberly-Clark’s health and well-being division. At Procter & Gamble, Ayana held various leadership assignments, including general manager in the beauty division. She also led global business and brand-building efforts at Philips and Pfizer.

Ayana is active in numerous prominent organizations. She is an advisor to the World Retail Congress and a board member of the Retail Leader’s Circle and A Better Chance of Westport, CT.

Ayana graduated summa cum laude with a BS in management and her MBA in Marketing from the Sybil Mobley School of Business & Industry at Florida A&M University. She has also completed leadership programs at Smith College, Tuck School of Business at Dartmouth and the Wharton School at the University of Pennsylvania.

Principal

Lisa Niles, PhD

Lisa Niles serves as Principal Consultant on Yardstick Management’s leadership team. Lisa is a business process leader with a wealth of corporate and academic experience, offering a unique perspective on solving mission-critical issues. She is known for aligning people with the right processes and systems to enhance productivity, increase efficiency, improve bottom line performance and generate more effective analytics. Lisa has successfully driven complex change initiatives and worked with leadership teams during private equity sales.

She also brings a continuous improvement mindset to executive leadership teams, helping them grow in their effectiveness. Lisa has led numerous workshops with executive leaders, managers and their teams on driving strategic success through easy-to-implement behavioral change. She is a ProSci® certified change management practitioner who has successfully leveraged the ADKAR® model for individual change to scale for organizational change.

Alongside a commitment to building the internal capacity of her clients’ companies is a commitment to building a better world. Her passion for process management is deeply aligned with her passion for empowering mission-driven organizations to be better, to do better. She finds the right tools for each client, customizing her approach to ensure that each project’s outcome is both sustainable and scalable.

Lisa specializes in small- to mid-market companies in aggressive growth modes as well as higher education institutions. She holds a PhD in English from Vanderbilt University and an MA and BA in English from the University of Central Oklahoma. Before moving into the private sector, Lisa taught at Spelman College. Lisa currently resides in Atlanta, GA with her family.

Senior Consultant

Ngina Jemmott, MD, MPH

Dr. Ngina Jemmott is a Senior Consultant on Yardstick Management’s leadership team. Ngina, an innovator, is well-regarded for her ability to streamline processes and motivate team members to increase productivity. She is inspired by creatively addressing challenges and aiding discerning partners in achieving their ambitious objectives. Studying and working in Brazil, England, Ghana, South Africa and Uganda, Ngina has amassed a breadth of international experience.

Ngina attended Duke University, where she graduated with a BS in Biological Anthropology and Anatomy. Her MD is from the University of Maryland, and she returned to Duke University to complete her Internal Medicine Residency. Further, she rounded out her training by participating in Faculty Development Programs, including Medical Decision Making and Clinical Teaching.

Ngina holds a Master of Public Health from Columbia University where she studied Health Policy and Management, Management of Health Care Organizations and Program Planning in the Population and Family Health Department. As part of her thesis research, Ngina worked at one of the most influential research centers in Africa, the Rakai Health Sciences Program in Uganda. In cooperation with the Health Education and Community Mobilization Department, she evaluated the Rakai Community Advisory Board. She presented the results at The Global Health Council’s 36th Annual International Conference on Global Health.

Currently, Ngina lives in Atlanta, GA with her family. When she is not earnestly lobbying Georgia legislators on issues affecting women’s health, she enjoys studying Spanish and practicing yoga. Namaste!

Senior Consultant

Sarah Beth Lardie, MPA

Sarah Beth Lardie is a Senior Consultant on Yardstick Management’s leadership team. With more than a decade of experience in advancing the social impact goals of non-profit and responsible for-profit companies, Sarah Beth has been responsible for a wide range of successful projects for organizations ranging from the United Nations to Starwood Hotels and Resorts Worldwide.

Whether building the programmatic capacity of economic and social development organizations in developing countries, increasing the financial stability of the State University of New York community college campuses, establishing Uganda’s first NGO Forum, or extending and promoting the corporate social responsibility activities of one of Germany’s largest media companies, Sarah Beth is known for her innovative and comprehensive approach to meeting the needs of her clients. She has worked for Dr. Jane Goodall, the late South African President Nelson Mandela, and advised government, corporate and non-profit leaders in the United States and around the world.

Sarah Beth was also a member of the founding management team at Joshua Venture, a social venture fund for non-profit entrepreneurship that operated successfully for 4 years, funding 16 projects across the U.S.

Sarah Beth holds a Masters in Public Administration with a concentration in Non-Profit Management from Carnegie-Mellon University and a Bachelors in Sociology and Labor Studies from Rutgers University. She also completed the Tufts University Certificate in Program Evaluation.  Sarah Beth currently resides in New York, NY.

Who We Serve